The Overview section displays key metrics for a selected period. Here you can customize the statistic blocks to get up-to-date information on your active campaigns. To do this, simply select the necessary blocks by ticking the checkboxes. Below is a detailed description of each dashboard block. Block 1: Campaign Performance Dynamics for the Selected Period […]
A campaign is a collection of settings and tools united by a common concept, designed to participate in ad impression auctions. Campaign management is handled in the “Campaigns” section of the sidebar menu. Features: Creating a New Campaign Click the “New Campaign” button in the “Campaigns” section or on the homepage. Viewing the Campaign List By default, only campaigns with the “Active” status are displayed. […]
A creative is a media unit and a core component of an ad campaign. A single creative can be reused across multiple campaigns without any limitations. To view the complete list of creatives, go to the “Creatives” section in the sidebar menu. Available actions in the “Creatives” section: Create a new creative, View or edit […]
Rules enable granular control over an ad campaign’s participation in auctions. After verifying targeting compliance, the system evaluates incoming ad requests against all configured campaign rules to determine eligibility for the auction. Key Features: Unlimited rule creation is supported. Rules are assigned to specific ad ad groups during campaign setup. Multiple rules can be added to a […]
Targeting parameters help align ad campaigns with their intended audiences, increasing the likelihood of achieving campaign objectives. Creating and Managing Targets Access the “Targeting” section in the sidebar menu and click “New Target” View, edit, or delete existing targets in the same section Targets cannot be deleted if assigned to any active ad group Applying […]
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